Vol. 1 No. 1 (2025) | Audrezara Journal of Communication and Social Research

Strategic Advertising for Climate Change Mitigation in Africa: A Social Marketing Theory Perspective

Joseph , Wilson

pp. 1-8

Synergising Artificial Intelligence and Traditional Ecological Knowledge for Sustainable Environmental Governance in the Niger Delta: A Paradigm Shift

George Nathan , Brown

pp. 9-17

Evaluation of Facebook Reels Consumption Habits among University Undergraduates in Owerri, Imo State

Mishack , Ndukwu

pp. 18-27

Hyper-Personalization in Mobile Marketing: A Conceptual Analysis and Case Study of the Nike SNKRS App

Sunday, Chibueze

pp. 28-40

Influence of WhatsApp Broadcast Messages on Political Discourse during the 2023 Presidential Election in Selected South-South States of Nigeria

Umar , Alid

pp. 41-50

Leveraging Social Media in Environmental Advocacy Campaigns in Nigeria

Ifeanyi , Nwokeocha

pp. 42-58

Mapping the Conflict Terrain: Nature of Farmer-Herder Clashes in Southern Adamawa

Hadson , Wilson

pp. 59-67

Influence of Colgate “Na to Do Yanga with Your Smile” Commercial on the Patronage of Colgate Toothpaste among Residents in Southeast Nigeria

Adeline , Nkwam-Uwaoma

pp. 68-75

Artificial Intelligence and Journalism Practice in Nigeria: A Scholarly Discussion

Daniel, Ezegwu

pp. 76-83

The Role of the Media in Promoting Even Development in A Multi-Ethnic Society: A Study of Bayelsa State Nigeria

Rosemary Ebiere , Governor

pp. 84-94

Challenges and Opportunities of Media Ethics in the Digital Era: A Conceptual Perspective

Amadi Mercy , Agbo

pp. 95-102

Unionisation in the Creative Industries: Challenges and Opportunities in a Fragmented Workforce

Oluwaseun Oghogho , Odegh

pp. 103-113

Comparative Analysis of Pictorial Framing of #Endbadgoverernance Protests in Daily Trust and Punch Online Nigeria Newspapers

Dapar, Plangnan , Jacob

pp. 114-126

Assessing the Influence of Public Relations Activities in the Management of Amnesty Programme in the South-South Region of Nigeria

John Elliot , Ide

pp. 127-136

Perceived Credibility of State-Owned Media in Nigeria: Insights from Select Industry Experts in South-South Zone of Nigeria

John E., Angese

pp. 137-151

Assessment Of Film Preferences on Netflix Online Streaming Platform Among Undergraduates of Imo State University

Adeline , Nkwam-Uwaoma

pp. 152-160

Combating Insecurity Using Communication and Technologies: Insight from Southeast Nigeria

Florence C., Nnah

pp. 161-167

Profiling the Conflict: Socio-Economic Factors in Farmer-Herder Conflict Dynamics in Southern Adamawa, Nigeria